Coca-Cola AR Stickers
AR Motion Design for Coca-Cola Romania Summer Campaign
I contributed to a Coca-Cola Romania summer campaign by creating animations for an AR experience that celebrated summer festivals. Users scanned a QR code on Coca-Cola cans or bottles, unlocking animations that welcomed them before revealing festival locations where Coca-Cola was participating.
The project featured three mobile-friendly animations, each tailored to distinct themes:
A festival in the Forest
Capturing the mystical energy of forest festivals with music tents and lush greenery.
A Party in a Club
Reflecting nightlife with a DJ setup and dynamic visuals.
A Beach Party
Bright and breezy, celebrating carefree seaside vibes.
My role included crafting the concepts, creating treatments with sketches, and developing the final animations. Starting with concept designs, I refined each idea into polished animations, later integrated into the AR app.
This project showcased how motion design can transform a simple interaction into an engaging and immersive experience.
